Bringing Science Into Design: Meet Mike Peterson and Our Newest VRD Partner

Great design is about more than what meets the eye. The most powerful spaces shape how we feel, work, and live—sometimes in ways we can’t quite put our finger on. That’s the spark behind Science in Design, and the reason we’re so excited to welcome founder Mike Peterson as our newest VRD partner.

After decades working with top design brands and media, Mike began to wonder: what makes certain environments feel better than others? His search for answers led him beyond trends and into the world of neuroscience, psychology, and biology. The result: Science in Design, an education platform and certification program that brings research-backed strategies straight to working designers.

With Science in Design, Mike is on a mission to help designers use real data to craft spaces that actually improve people’s lives. From the effects of light on mood to the science behind why some colors calm us and others energize—his approach brings the best of both worlds: beauty and brains.

VRD is thrilled to partner with Science in Design, because our goal is to empower designers with the tools, knowledge, and community they need to thrive. Mike’s program is a perfect fit for designers who want to move beyond intuition and use evidence-based methods to set themselves apart.

Inside VRD, members get access to exclusive education, partnerships, and a vibrant community of supportive designers—all dedicated to growing their businesses and elevating their craft. Our partnership with Science in Design means VRD members are at the forefront of what’s next in the industry.

If you’re ready to take your design business to the next level, and you want to learn from leaders who believe in sharing, growing, and supporting one another, now is the time to join VRD. Whether you’re looking for fresh ideas, insider resources, or a community that has your back, you’ll find it here.

Ready to see how science can transform your design work—and your business? Become a VRD member today and get access to Science in Design and so much more.

Join us. Bring your questions, your curiosity, and your passion for great design. We can’t wait to welcome you.