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From Gut Feeling to Data-Driven
From Gut Feeling to Data-Driven

From Gut Feeling to Data-Driven

Learn how residential interior designers can use data to boost client trust, justify pricing, and handle objections. Join Jessica and Heather for a practical webinar on data-driven design strategies and real client communication tips. Bring your toughest questions for live Q&A!


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Time & Location

Mar 25, 2026, 10:00 AM – 10:30 AM

Zoom

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About the event

From Gut Feeling to Data-Driven: How Designers Can Lead Clients with Confidence


We've all been there—that moment in a client meeting when someone asks, “But why this… and why does it cost that?” Suddenly your gut instincts and creative vision feel like they aren’t enough. That’s where data comes in—not to replace your expertise, but to back it up.


In this session, Jessica Duce joins Heather Martini, founder of Data Led Designs, through the case study of a project where data turned second-guessing into buy-in. We’re talking real numbers, real conversations, and real client wins. You’ll see how weaving data into your process can help you push through objections, justify your value, and build trust—without losing the magic of your design vision.


You don’t have to be a giant firm (or a spreadsheet guru) to use data. We’ll show you exactly what works for residential designers, how to answer the…


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